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By on February 28, 2019

New Year, New Look: Tips and tricks for enhancing our visual identities for prevention

This podcast is the second half of our conversation with Celeste Espinoza, graphic designer for PreventConnect and the creator of our new look and logo. To catch up on the first half of our conversation and to learn more about Celeste, check out our podcast post for New Year, New Look: A conversation about our new brand.

While it may seem daunting for prevention practitioners to think about their visual identity and graphic design, Celeste reminds us of the similarities between a design process and program planning, and she imparts her wisdom on the importance of having a recognizable image with prevention work. Consistency is key and helps keep audiences engaged, so Celeste shares how anyone can create a brand manual to hold them accountable to their newly minted design identity.

Celeste also wants our PreventConnect audience to know about all the free resources at their disposal for beginning their design journey. Here are some links she provides for finding stock images and new fonts:

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